Aurelien Collin Solves All Of Life’s Problems

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Written By Chris Azzopardi

Sporting Kansas City have a reputation as probably the most effective marketing and PR team in all of MLS, and this video is a perfect example of why. A simple concept, a couple of players, and a lot of tongue-in-cheek humor can be very effective at connecting with your fan base, and are a lot cheaper than an aging Designated Player.

In this video, the first in a series where KC’s resident Frenchman Aurelien Collin offers advice to his less cultured and less Gallic teammates, Collin helps the notoriously shy Kei Kamara take better pictures, and instructs backup goalkeeper Jon Kempin on how to connect with the ladies on a real, meaningful level.

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